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OBJECTIVE
quotAlways strive to create a culture of continuous improvement (kaizen) and operational excellence.quot
SKILLS amp EXPERIENCE SUMMARY
In addition, over three years\' engineering field experience, specialized in specifying Fosroc\'s constructive
solutions product. During my years at Fosroc despite bad market conditions, sales increased up to ($140 millions) over
that period. Later on, joined Sika Saudi Arabia for two year as Specification Manager specified a lot of mega projects such
as “King Abdullah stadium (Aljawhara)”. Moreover, got to work in the cement industry with Al-Safwa Cement Company
member of El-Khayyat and ex-Lafarge Holcim Company as Technical Sales Manager in order to solve commercial
difficulties in the market and resolved it with Alsafwa factory. Eventually, got promoted to Projects Sales Manager and
White Cement Trading Business Manager to target cement end users represented by contractors and consultants in the
local BU with successful result to close (72 million SAR deal)..
Kabbani Construction Group (KCG) is the contracting vehicle of the IKK Group of Companies, which is one of the largest specialized contractor in the Middle East, and oldest business institutions in Saudi Arabia.
My role is to develop strategic plans and tactical leadership in the areas of corporate and marketing communications, branding awareness, and securing press for primary and secondary brands, media and public relations across the group. Creating, managing and executing award winning measurable publicity programs & campaigns. Improves public image of the company, and clarifies company’s point of view on important issues in order to achieve the vision of KCG. I am responsible for maximizing efficiencies and leading the development and growth of KCG over all communications and brand value. Possessing leadership ability is necessary to articulate a vision.